CICCIOBELLO BUA

With Cicciobello the exciting experience of being a mother relives in a timeless game: a symbol of tradition and a reassuring brand that has always conquered entire generations of girls. Cicciobello was born in 1962, immediately establishing itself as a phenomenon due to the winning combination of two factors: the tradition of the “game of affection” combined with cutting-edge technology for an increasingly complex, interactive game cycle, and in step with times. After more than 50 uninterrupted years of success, Cicciobello is still and always will be the most desired and most loved. The Cicciobello brand enjoys a high international reputation, thanks alsoto the positive and emotional values ​​on which it is based such as tenderness, affection, Italian style and product quality. In Cicciobello tradition and technology meet allowing girls to have fun in a safe way, identifying themselves in the role of the mother and taking care of their little one. Role play is of fundamental importance in growth: it allows you to express what you are and what you would like to be; experiment and experience oneself; become aware of oneself and thus build one’s personality. The quality and historicity of a brand like Cicciobello allow children to put it into practice in total safety.